Swiss firm to put Napoleon's DNA in watches

GENEVA: Napoleon's admirers will be able to carry his DNA on their wrists after a Swiss company announced on Tuesday its plans to sell watches containing a fragment of the emperor's hair.

Half-millimetre slices of his locks will be placed inside a limited series of some 500 watches that are to bear the likeness of Napoleon, said Viviane de Witt, CEO of De Witt watchmakers, said.

They will sell for the price of around 8,000 euros ($10,000). The first surgery-like operation to slice up the hair happened on Tuesday in the presence of a bailiff at the De Witt factory in Geneva.